Pedro Bravo - Design That Delivers

Digital Design
Digital Design
Digital Design

ZAM Agency (Tencent)
Designer → Visual Systems Builder

Shaped global campaigns for PUBG MOBILE across social and live events. Built design systems from open briefs that resonated with a diverse player base.

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Total Engagements

Instagram Story impressions

Total impressions

New Instagram followers in 18 months

New Instagram followers

in 18 months

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Total Engagements

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Instagram Story impressions

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Total impressions

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New Instagram followers in 18 months

Goal
Flexible systems that scale across regions, media, and brand shifts.

Execution
Started with new options alongside existing templates, then built custom systems from scratch. These became the backbone for social and campaigns — PUBGM Playstyle campaign was the standout, one of my strongest works for the brand.

Challenge
Expand the system, keep consistency intact. Support creative growth globally without breaking what already worked.

Work

Connect

Goal
Flexible systems that scale across regions, media, and brand shifts.

Execution
Started with new options alongside existing templates, then built custom systems from scratch. These became the backbone for social and campaigns — PUBGM Playstyle campaign was the standout, one of my strongest works for the brand.

Challenge
Expand the system, keep consistency intact. Support creative growth globally without breaking what already worked.

Work

Connect

Work

Connect